Better data collection, thanks to our 30+ native API connectors
Media platforms, affiliation networks, data warehouses, CRM and analytics. Data collection stops being the reason the project stalls.
What connects natively
Media and advertising APIs
18
Google Ads
Meta
TikTok
Snapchat
Apple Search Ads
Pinterest
LinkedIn Ads
Display & Video 360
Adobe Advertising Cloud
Amazon Advertising
Amazon DSP
RTB House
Criteo
Microsoft Advertising
The Trade Desk
Teads
Popcorn Media
AddsideAffiliation
3
Affilae
Kwanko
AwinData warehouses
5
Snowflake
Google BigQuery
Amazon Redshift
Microsoft Azure
DatabricksCRM and sales
2
Salesforce
HubSpotAnalytics
2
Google Analytics
PianoFiles and sheets
2
Google Sheets
ExcelPlus manual upload, for media plans, reporting exports and any Excel or CSV file.
What a connector does, and what it does not
A connector pulls your spend and performance data on a schedule, once you have granted read access. From there our team standardises the naming, reconciles the discrepancies between sources and runs the cleaning, because two platforms rarely count the same thing the same way. What no connector can do is decide what belongs in the model: your promotions, your exceptions, your business calendar come from your teams, and a media strategist works through them with you.
Checked before anything is modelled
Every source passes through a data checklist and a validation step. A gap, a duplicate or a currency mismatch is caught there, not three months later in a result nobody can explain.
Not on the list?
Offline media plans, in-store data, partner exports: if it comes in a file, it goes into the model. New API connectors are added as clients need them.
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