mediaAI
Ask your model a question, in plain language
“What was my TV ROAS last month?” mediaAI reads your own results and answers inside the platform.
What people actually ask it
“Which channel is closest to saturation?”
Returns the response curve position of every channel, and the one where the next euro returns the least.
“How did radio contribute last quarter compared to the one before?”
Returns contribution and ROAS for the period, next to the previous one, from the same model.
“What changed in my ROAS since the last model refresh?”
Returns the deltas per channel between the two model versions, and what drove them.
Inside the platform
A question, an answer, and the view it came from.
What was my TV ROAS last month?
TV ROAS was 6.23 last month, up from 5.87 the month before. TV contributed 21% of modelled revenue over the period. Source: Marketing Performances › Contribution by channelIt answers from your model, not from the internet
mediaAI is scoped to your own results: contributions, ROAS, saturation, model quality. It does not invent a number it cannot trace, and it points to the view the answer came from, so anyone can check it.
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